Latest

18
Dec

The Standards Paradox

"This isn't up to our standards." We've all heard it. We've all
1 min read
16
Dec

Trust: The One Question That Changes Everything

You've heard the speeches. Read the books. Everyone has a complex framework for building trust in business. Strip
2 min read
13
Dec

The Innovation Shifts We Cannot See

Every marketing innovation conversation inevitably gravitates toward tools, tech stacks, and automation—and that's exactly why we keep
1 min read
11
Dec

From Homer's Robots to ChatGPT: Why Every Generation Fears Automation

Want to know the strangest thing about our fear of AI? Homer wrote about it in the Iliad. Every generation
1 min read
09
Dec

The Most Radical Business Investment Isn't What You Think

I was in a team meeting last week and I said: "The best thing a company can do to
2 min read
06
Dec

The One Management Truth We Keep Ignoring

Here's what they don't teach in leadership seminars: Power still works exactly as it always has.
1 min read
05
Dec

The Growth Paradox

Most businesses chase growth, then try to drag their customers along. The moment you stop trying to grow your business
1 min read
03
Dec

GPUs Are Kitchen Appliances

Here's a thought that might surprise you: having more GPUs doesn't necessarily mean better AI. In
2 min read
01
Dec

The Hidden Psychology Behind Why We Follow Visionary Leaders

Watch a child's eyes light up when someone describes their imaginary world with complete conviction. Notice how their
1 min read
01
Dec

Why Your Understanding of USP Might Be Killing Your Business

"What's your USP?" If this question makes you think about taglines and ad copy, we need
2 min read