INFORMATION FLOW

04
Dec

Proactive Stance

Why telling clients about problems before they discover them builds more trust than hiding them. The Recall In the fall
5 min read
04
Dec

The Gate System

Why structured checkpoints save more lives than heroic intervention. The 67% Problem In American hospitals, something kills more patients than
5 min read
04
Dec

The Information Flow

Why Account Management succeeds or fails at information flow, not relationship warmth. The Three-Second Silence On March 27, 1977, fog
7 min read
04
Dec

The Upstream Principle

Why fixing early prevents failures late, and where you should focus your attention. The Safety Speech In 1987, Paul O&
5 min read
04
Dec

Trust Unlocks Disclosure

Why clients withhold information, and how to create the conditions where they share. The Braintrust Every Pixar movie starts ugly.
6 min read
04
Dec

The Story Anchor

How to carry your client's voice into every room they're not in. The Empty Chair Jeff
7 min read