Loop, Not Line

Trust leads to speed. Speed leads to trust. Both are true.

Which means you can enter the loop from either side.

WhatsApp didn't start with perfect trust. They shipped fast. Shipping worked. Success built credibility. Credibility built trust. Trust let them move faster.

Faster shipping created more success.

The loop compounds.

Your team might be stuck in the opposite loop. Low trust creates friction. Friction slows shipping. Slow shipping erodes credibility.

Lost credibility damages trust. Lower trust adds more friction.

The decay spiral compounds too.

Here's what matters: You can enter the loop from either side.

Build trust first, then move fast. Or move fast to build trust through winning.

But you can't do neither. And you can't do one without eventually building the other.

This is what You Don't Have to Start with Trust shows. WhatsApp didn't start with trust exercises. They started by shipping.

The question isn't "trust or speed?" The question is "which loop are you in?" The Momentum Engine shows how to reverse the spiral.